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	<title>scriptedlife &#187; microsoft</title>
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		<title>Lets Play: Find the PC at CPB (Agency behind MS &#8220;I&#8217;m a PC&#8221; Campaign)</title>
		<link>http://scriptedlife.com/lets-play-find-the-pc-at-cpb-agency-behind-ms-im-a-pc-campaign</link>
		<comments>http://scriptedlife.com/lets-play-find-the-pc-at-cpb-agency-behind-ms-im-a-pc-campaign#comments</comments>
		<pubDate>Mon, 22 Sep 2008 23:16:44 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[internet]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[microsoft]]></category>

		<guid isPermaLink="false">http://scriptedlife.com/?p=39</guid>
		<description><![CDATA[CPB makes a great Microsoft Ad, the problem is they use Macs: props if you can find a PC in these photos, I found one! Crispin Porter + Bogusky is the famous/notorious Ad Agency behind Microsoft&#8217;s huge new Ad Campaign. They came up with the not so well received Gates + Seinfeld Ads, as well [...]]]></description>
			<content:encoded><![CDATA[<p>CPB makes a great Microsoft Ad, the problem is they use Macs: props if you can find a PC in these photos, I found one!</p>

<a href='http://scriptedlife.com/lets-play-find-the-pc-at-cpb-agency-behind-ms-im-a-pc-campaign/typicaloffice2' title='typicaloffice2'><img width="150" height="150" src="http://scriptedlife.com/wp-content/uploads/2008/11/typicaloffice2-150x150.jpg" class="attachment-thumbnail" alt="typicaloffice2" title="typicaloffice2" /></a>
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<p><a href="http://cpbgroup.com/">Crispin Porter + Bogusky</a> is the famous/notorious Ad Agency behind Microsoft&#8217;s huge new Ad Campaign.  They came up with the not so well received Gates + Seinfeld Ads, as well as the new &#8220;<strong>I&#8217;m a PC</strong>&#8221; Ads that just hit the airwaves, and are getting much better reactions. (Video Below)<br />
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<p>The new Ad effectively paints Apple as elitist, (Apple&#8217;s Ads certainly don&#8217;t help this image either).</p>
<p>Images Credit: <a href="http://www.ihaveanidea.org/articles/archives/25-Agency-Profile-Crispin-Porter-+-Bogusky.html">IHaveAnIdea.org</a></p>
<p><strong>Further Reading:</strong></p>
<p>TechCrunch: &#8220;<a title="Permanent Link to Huh. Those Mac Ads Aren’t As Funny Any More." rel="bookmark" href="http://www.techcrunch.com/2008/09/19/huh-those-mac-ads-arent-as-funny-any-more/">Huh. Those Mac Ads Aren’t As Funny Any More.</a>&#8220;</p>
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